Blog

The latest-and-greatest insights from TVSquared

Why TV Advertisers Need to Tune In to Audience Trends to Thrive

TVSquared Teams Up with Experian to Power TV Ad Measurement & Deliver Audience Insights at Scale

NVF Roadmap: What Does the Gold Standard for CTV Measurement Look Like?

VAB Inspire: Realize the Power of Cross-Platform TV Advertising with TVSquared

TVSquared’s ADvantage XP First to Bring Standardized, Cross-Platform Measurement & Outcomes to TV

Advertisers, Take a Cue from Jack: Be Nimble & Be Quick

Shaping Your Streaming Strategy, with Tubi and TVSquared

ANA’s Marketing Futures Podcast: TV’s Watershed Moment

How Are DTCs Taking Advantage of OTT Platforms in 2020?

TVSquared Celebrates 1 Million TV Campaigns Measured

TVSquared Measures Its One Millionth TV Campaign

The Final “Bake Off” – Indulgent Escapism!

DTC Brands: Cross-Platform TV Ad Trends for 2020

“The Great British Bake Off” – Japanese Bakes and Eighties Classics

TV Talk: Measure TV How People Watch It

In the Modern TV Era, the Power of Choice is King

“The Great British Bake Off” – Everybody’s Favorites, Chocolate and Pastry Weeks!

TV Talk: The Future of TV is Addressable

Advertising Week 2020: The Top 10 Takeaways

“The Great British Bake Off” – Reassuringly Familiar

TVSquared Announces Support for Project OAR to Drive the Industry Standard for Addressable Measurement & Attribution

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